How to create a local cash mob for local businesses and nonprofits

2017-07-05T11:02:16+00:00 November 30th, 2016|Uncategorized| News Organization: The Business Journals Multimedia You don’t have to wait for a cash mob to suddenly appear in your doorway. Instead, you can create your own. The trick is to not make it all about your business. Rather, it’s about raising awareness in your community about the importance of supporting local businesses and [...]

Top 3 tips for better email segmentation

2017-07-05T11:02:16+00:00 November 29th, 2016|Uncategorized| News Organization: BizReport Multimedia Segmentation has been common practice for many businesses for the past few years, but there are still those who struggle. Segmentation has been shown to improve both engagement and conversion rates. Here are three tips for better email segmentation. Language: English Source: New feed

How to drive word-of-mouth without saying a word

2017-07-05T11:02:16+00:00 November 16th, 2016|Uncategorized| News Organization: Business Journals Multimedia It’s impossible to keep your business afloat without referrals, and yet many small business owners feel awkward about asking their customers to be a reference or help spread the word about their products and services. if you're feeling a little shy about asking, there are lots of ways to [...]

How to fight holiday email fatigue

2017-07-05T11:02:16+00:00 November 16th, 2016|Uncategorized| News Organization: BizReport Multimedia More emails are sent between November 1 and December 24, arguably, than any other period in a calendar year. All those emails can lead to customer fatigue, which can lead to people unsubscribing from an email list or, worse, marking messages as SPAM. One expert offers three tips to fight [...]

Op-Ed: What do small business owners really want?

2016-11-16T16:00:00+00:00 November 16th, 2016|Uncategorized|

Politicians aren't very popular right now. Congress' approval rating is hovering around 10 percent in many polls. As these politicians march toward the polls, they will do everything they can to associate themselves with things Americans still respect. One of those things is small business. Source: New feed

Here's How My Email Newsletter Remains My Best Marketing Tool

2017-07-05T11:02:16+00:00 October 17th, 2016|Uncategorized| News Organization: Entrepreneur Multimedia If you ask me what my number one marketing tool is, my answer might surprise you. It is my electronic newsletter. Although there are many popular email marketing services out there.... I choose to use Constant Contact Language: English Source: New feed

Constant Contact Introduces New Email Editor

2017-07-05T11:02:17+00:00 October 12th, 2016|Uncategorized| News Organization: MarTech Advisor Multimedia Small businesses now have a faster and easier way to create professionally designed and branded emails and campaigns that look great on any device – from the biggest desktop to the slimmest smartphone. Language: English Source: New feed

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